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29.01.2026
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NIQ Launches Breakthrough Framework That Exposes Billions Lost to the Say–Do Gap
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NielsenIQ (NYSE: NIQ) today announced the launch of its Say–Do Gap Measurement Framework, an innovative behavioral metric set to transform how brands and retailers understand modern consumers and navigate a pressing challenge: consumers who say one thing but buy another. With economic uncertainty, shifting priorities, and increasingly value‑driven...
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08.01.2026
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NIQ and Kodiak Announce Retail Measurement Agreement to Drive Breakfast Category Growth
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NielsenIQ (NYSE: NIQ), a leading consumer intelligence company, and Kodiak, the Park City, Utah-based brand known for its protein-packed, 100% whole-grains breakfast and snacking products, today announced a strategic agreement for retail measurement services and analytics designed to help Kodiak accelerate growth and continue to feed epic days and...
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04.01.2026
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Consumer Tech Growth to Reset in 2026 as Demand Shifts to Europe and MEA
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NielsenIQ (NYSE:NIQ), a global leader in consumer intelligence, today released its 2026 Consumer Tech & Durable Goods (T&D) market outlook. In collaboration with the Consumer Technology Association (CTA), NIQ expects T&D global sales to level off in 2026 after a strong 2025. The sector is set to finish 2025 at roughly $1.3 trillion USD...
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20.10.2025
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16.12.2025
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Six trends to watch in 2026 as Asia-Pacific prepares to overtake North America as the largest consumer market worth $36 trillion in 2035
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SINGAPORE, Dec. 16, 2025 /PRNewswire/ -- Asia Pacific is set to overtake North America as the largest consumer market in 2035, according to a new joint report by Bain & Company and NielsenIQ (NIQ). Private consumption in the region is expected to grow at 7% CAGR to reach $36 trillion by the end of the next decade, as global private consumption...
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16.12.2025
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Six trends to watch in 2026 as Asia-Pacific prepares to overtake North America as the largest consumer market worth $36 trillion in 2035
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SINGAPORE, Dec. 16, 2025 /PRNewswire/ -- Asia Pacific is set to overtake North America as the largest consumer market in 2035, according to a new joint report by Bain & Company and NielsenIQ (NIQ). Private consumption in the region is expected to grow at 7% CAGR to reach $36 trillion by the end of the next decade, as global private consumption...
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09.12.2025
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Brands Poised for Growth: NIQ Identifies the Strategies Behind 2025’s Top Performing Innovations
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NielsenIQ (NYSE: NIQ), a global leader in consumer intelligence, today released its 4th Annual Innovation Vitality Report, revealing the strategies that are helping brands achieve multi-year growth from their innovation pipelines. Drawing on data from over 70,000 manufacturers across 130 categories, the report highlights the practices that double...
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09.12.2025
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EURONICS and NIQ Forge Strategic Collaboration to Elevate Retail Pricing Intelligence
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NIQ (NYSE: NIQ), a leading consumer intelligence company combined with GfK in 2023, has been selected by EURONICS, a leading global shopping cooperative in the Technical Consumer Goods (TCG) sector, to provide comprehensive Online Price Monitoring.
NIQ's Online Price Monitoring provides insights into pricing dynamics by tracking item-level pricin...
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26.11.2025
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NIQ: How APAC Consumers Will Shop in 2026 as Trust, Value, and Technology Redefine Growth
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NielsenIQ (NYSE: NIQ), a leader in consumer intelligence, today released its APAC Consumer Outlook Guide to 2026, outlining the consumer trends and 2026 consumer behavior that will shape how shoppers make decisions in the year ahead. Despite an improvement in overall consumer confidence, NIQ finds that consumers across Asia Pacific remain careful...
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24.11.2025
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NIQ Joins TikTok Marketing Partners Program Earning Media Mix Modeling Badge
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NIQ, a global leader in consumer intelligence, has earned a partner badge in TikTok’s newly launched Media Mix Modeling (MMM) program – a focus area within TikTok’s Marketing Partners Program. The Marketing Partners Program is composed of carefully selected third-party partners across different categories and specialties who have met TikTok’s rigo...
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21.11.2025
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NIQ and Amazon Marketing Cloud (AMC) Collaborate to Measure Reach and Impact of Cross-Platform Ad Campaigns in Italy
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NIQ and Amazon Marketing Cloud (AMC) have announced a new collaboration to study the effectiveness of cross-platform advertising across linear TV and Amazon Ads inventory in Italy. Through the collaboration advertisers and agencies will gain actionable insights into the relative performance of ad placements across digital, linear TV and streaming...
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20.11.2025
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NIQ Achieves Certification as Google Meridian Partner
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NIQ, a leading consumer intelligence company, is proud to announce its certification as a Google Meridian partner, enabling NIQ to utilize Google’s open-source marketing mix models to measure marketing impact for advertisers. This achievement underscores NIQ’s commitment to delivering transparent and actionable outcome measurement solutions that h...
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19.11.2025
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CMOs Face a ‘Reputation and Results’ Reckoning, According to NIQ’s 2026 Outlook
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NielsenIQ (NYSE: NIQ), a global leader in consumer intelligence, today released its CMO Outlook: Guide to 2026 report, revealing how chief marketing officers (CMOs) are navigating a critical inflection point between brand building and revenue accountability. According to the report, 83% of CMOs remain confident in their brand’s equity, even as the...
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20.10.2025
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18.11.2025
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NIQ Launches New Brand Traction Score Designed to Reveal How Effectively FMCG Brands Convert Shelf Presence Into Real Consumer Purchases
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Coca-Cola has been recognised as the top FMCG brand in Western Europe for its success in driving conversions, according to NielsenIQ (NIQ)’s Brand Traction Score, a new metric that measures how effectively brands convert their shelf presence into actual consumer purchases.
This press release features multimedia. View the full release here: https:...
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17.11.2025
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Essity Selects NIQ as Primary Data & Insights Provider for North America
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NielsenIQ (NYSE: NIQ), a leading consumer intelligence company, and Essity, a global leader in hygiene and health, today announced that Essity has selected NIQ as its primary provider for point-of-sale and consumer intelligence solutions across the U.S., becoming Essity’s main North American data and insights supplier. This move aligns Essity’s U....
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17.11.2025
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NIQ Expands FMCG E-commerce Measurement Across Southeast Asia
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NielsenIQ (NIQ) (NYSE: NIQ), a leader in consumer intelligence, announced the launch of its enhanced FMCG E-commerce Measurement Solution in Indonesia, Singapore, and Thailand. Developed specifically for the fast-moving consumer goods (FMCG) industry, the solution empowers brands and retailers with a single, harmonized view of e-commerce sales per...
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13.11.2025
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NIQ Announces Strong Third Quarter 2025 Results, Exceeding Expectations for All Key Financial Metrics
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NIQ Global Intelligence plc (NYSE: NIQ) (the “Company”, or “NIQ”), a leading global consumer intelligence company, today announced financial results for the third quarter ended September 30, 2025.
“Q3 was another strong quarter for NIQ, further proof of our business transformation yielding a strengthening financial profile,” said Jim Peck, Execu...
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10.11.2025
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NIQ to Present at 2025 J.P. Morgan Ultimate Services Investor Conference
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NielsenIQ (NYSE: NIQ) (the “Company”, or "NIQ"), a leading global consumer intelligence company, today announced that Jim Peck, Chairman and CEO, will participate in a fireside chat at the J.P. Morgan Ultimate Services Investor Conference on Tuesday, November 18, 2025 at 10:20 am ET. A live webcast of the presentation will be available on the NIQ...
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30.10.2025
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NIQ Shares Insights on Canadian Consumer 2025 Holiday Spending Trends
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NielsenIQ (NIQ) (NYSE: NIQ), a leading consumer intelligence company, today announced new insights into Canadian consumer sentiment and spending patterns heading into the holiday season. Based on NIQ’s most recent inflation analysis, consumer surveys and Consumer Outlook: Guide to 2026 report, Canadians are demonstrating resilience to economic pre...
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29.10.2025
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NIQ Unwraps Real-Time Insights Throughout the Holiday Season
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NielsenIQ (NYSE: NIQ), a leading consumer intelligence company, today announced the first release in a series of insights, and expert commentary to guide brands and retailers through the 2025 holiday season. As consumers juggle celebration with cost-conscious decision making, NIQ will provide timely intelligence on what shoppers are buying, where...
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23.10.2025
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NIQ Publishes 2025 ESG Progress Report: Advancing Integrity, Innovation, and Impact
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NIQ (NYSE: NIQ), a leading consumer intelligence company, today released its 2025 Environmental, Social, and Governance (ESG) Progress Report, covering its progress in 2024 and underscoring the company’s commitment to responsible business, data integrity, and inclusive growth across its global operations.
“As a leading consumer intelligence comp...
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15.10.2025
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NIQ Announces the 2025 North American Breakthrough Innovation Award Winners
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NielsenIQ (NYSE: NIQ), a global leader in consumer intelligence, is proud to unveil the North American winners of its 2025 Breakthrough Innovation Awards. These prestigious accolades honor the most impactful new products that have risen above economic uncertainty, shifting consumer priorities, and fierce competition to deliver meaningful innovatio...
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15.10.2025
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New NIQ Report: Quality, Convenience, and Hygiene to Drive Growth in Home Appliances Market in 2026
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NielsenIQ (NYSE: NIQ) today released its Home Appliances Outlook 2026: What consumers want report, which reveals the macro forces that will shape the Home Appliances industry in 2026 and the product innovation most likely to drive growth.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20...
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15.10.2025
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NIQ-GfK Wins Radio and TV Measurement Contracts in South Africa
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NIQ (NYSE: NIQ), a leading consumer intelligence company, is proud to announce that the Broadcast Research Council of South Africa (BRC) has appointed GfK, an NIQ company, to provide comprehensive measurement of radio and television audiences nationwide. This milestone marks a new era for South African media, marketing, and advertising, empowering...
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14.10.2025
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NIQ to Announce Third Quarter 2025 Results on November 13, 2025
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NielsenIQ (NYSE: NIQ) (the “Company”, or "NIQ"), a leading global consumer intelligence company, plans to report its financial results for the fiscal third quarter ended September 30, 2025, on Thursday, November 13, 2025, before the market opens.
The Company will hold a conference call on the same day at 8:30 a.m. ET to discuss its financial res...
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02.10.2025
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NIQ Launches Global Data Clean Room on Snowflake to Power Enrichment and Ad Effectiveness Measurement
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NIQ, a leading consumer intelligence company, today announced the launch of its data clean room on Snowflake, designed to enable both data enrichment and outcome measurement for leading marketers worldwide. This marks NIQ’s first data clean room dedicated to supporting these critical use cases for marketers, media owners, retail media networks, an...
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02.10.2025
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NIQ: Gen X in APAC to Spend USD 4.4 Trillion by End of 2025, Rising to USD 5.7 Trillion by 2030
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NielsenIQ (“NIQ”) (NYSE: NIQ), a leader in consumer intelligence, in collaboration with World Data Lab (WDL), today reveal that Generation X is emerging as a trillion-dollar consumer powerhouse in Asia Pacific — and yet, remains under-recognized in marketing strategies across industries.
Often referred to as the “invisible generation,” Gen X (bo...
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01.10.2025
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NIQ’s State of Beauty 2025: Beauty Breaks Boundaries with 10% Growth, Digital Surge & Wellness Shift
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NielsenIQ (NYSE: NIQ) today released its State of Beauty 2025 report, revealing a beauty industry that’s not only thriving — it’s transforming. With global beauty sales up 10% year-over-year, the sector is expanding its definition, embracing digital-first strategies, and wellness rituals that are reshaping consumer behavior.
Global Growth: Asia...
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30.09.2025
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NIQ Activate's Assortment Planning & Optimization Solution Brings Retailers Closer to Consumers Through Precision Planning and Localized Execution
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NielsenIQ (NIQ) (NYSE: NIQ), a leading consumer intelligence company, announces the expansion of NIQ Activate, a leading customer insights and analytics offering, that has successfully enabled retailers and brands to unlock deeper customer understanding and drive performance. As retailers increasingly rely on first-party data to navigate shifting...
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29.09.2025
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NIQ’s 2026 Consumer Outlook: Bold Brands Win with Cautious Consumers
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NielsenIQ (NIQ) (NYSE: NIQ) today released its Consumer Outlook: Guide to 2026. This annual report is a strategic roadmap for driving growth in a volatile, fast-moving market where caution is the consumer’s default—highlighting opportunities for brands that pivot with purpose, build trust, and connect with consumers across channels.
This press re...
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18.09.2025
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NIQ Launches Product Insights (NPI) in Canada, Unlocking Unprecedented Visibility into Consumer Preferences and Product Attributes
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NielsenIQ (NYSE: NIQ), a global leader in consumer intelligence, is proud to announce the launch of its Product Insights (NPI) solution in Canada, bringing the industry’s deepest and broadest product attribution solution to Canadian retailers, manufacturers, and innovators.
NPI combines NIQ’s market measurement expertise with Label Insight’s dee...
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16.09.2025
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NIQ and Displayce Collaborate to Bring Sales Lift Measurement to Europe’s DOOH Advertising Market
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NIQ, a leading consumer intelligence company, and Displayce, a pioneering specialist technology suite for Out-of-Home advertising, are collaborating to bring advanced measurement capabilities to the European DOOH market. By combining NIQ’s trusted consumer intelligence with data from Displayce’s media activation platform, advertisers can link DOOH...
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16.09.2025
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NIQ Joins the Decentriq Network to Enable Secure Data Collaboration for Marketers and Agencies Across Europe
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NIQ, a leading consumer intelligence company, is entering a strategic relationship with Decentriq to enable data collaboration for media use cases across Europe. Through the relationship, NIQ’s high quality consumer insights, including digital purchase data, will be available in Decentriq’s privacy-preserving clean rooms for the first time, enabli...
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15.09.2025
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NIQ Continues Investment in Retail Media Sector with New Leadership Appointment in North America
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NielsenIQ (NYSE: NIQ) is pleased to announce the appointment of Drew Dabbelt as Vice President of Retail Media for NIQ North America. Dabbelt, a seasoned leader with nearly 15 years of experience in media, advertising technology, and retail, will spearhead the development of innovations for retail media networks, delivering comprehensive solutions...
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05.09.2025
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NIQ Releases AI-Powered Shopper Voice on GfKnewron® Consumer at IFA 2025
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NielsenIQ (NIQ) (NYSE: NIQ), a leading global consumer intelligence company, today announced an enhancement of its GfKnewron® Consumer platform, now including AI-Powered Shopper Voice. The market, consumer, and brand intelligence platform now delivers the consumer voice in their own words – shopper’s verbatim comments about a brand, its retail par...
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03.09.2025
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NIQ Reports: Global Technology and Durables market show resilience amid uncertainty in the first half of 2025
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NielsenIQ (NIQ) (NYSE: NIQ), a leading consumer intelligence company, today announced the latest sales trends and data for the global Consumer Tech and Durables (T&D) market at IFA Berlin, 2025. From January to June 2025, the market generated $403 billion in revenue, reflecting a 4.6% increase compared to the same period last year.
NIQ antic...
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25.08.2025
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NIQ and Sally Beauty Extend and Expand Strategic Agreement
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NielsenIQ (NIQ) (NYSE: NIQ), a global leader in consumer intelligence, is proud to announce an extended and enhanced collaboration with Sally Beauty, a leading specialty-beauty retailer and distributor of professional-quality beauty products. As part of this multi-year agreement, NIQ will remain Sally Beauty’s exclusive provider of key account tra...
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25.08.2025
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NIQ's New Business Resiliency Playbook Helps Companies Decode the Market Signals and Shocks That Shape Consumer Behavior
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NielsenIQ (NIQ) (NYSE: NIQ), a leading consumer intelligence company, today unveiled The Business Resiliency Playbook: Decoding the signals and shocks that shape consumer behavior. The playbook outlines potential impacts of the five most relevant economic scenarios for brands and retailers—including stagflation, recession, and geopolitical shocks—...
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19.08.2025
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Wakefern Selects NIQ to Advance Customer First Approach
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NielsenIQ (NIQ) (NYSE: NIQ), a leading consumer intelligence company and Wakefern Food Corp., the largest retailer-owned supermarket cooperative in the United States, today announced that NIQ has been tapped to power Wakefern’s collaboration with suppliers. The move will elevate loyalty insights and real-time data to help Wakefern category manager...
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14.08.2025
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NIQ Announces Second Quarter 2025 Results
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NIQ Global Intelligence plc (NYSE: NIQ) (the “Company”, or "NIQ"), a leading global consumer intelligence company, today announced financial results for the second quarter ended June 30, 2025.
“Q2 was our latest in a series of strong quarters of revenue growth and margin expansion”, said Jim Peck, NIQ’s Executive Chairman and Chief Executive Off...
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