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05.02.2025
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Forrester Opens Nominations For Its 2025 Customer Obsession Awards
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Awards recognize companies and leaders that align their organizational efforts around customers' needs and deliver seamless experiences across channels
SINGAPORE, Feb. 5, 2025 /PRNewswire/ -- Forrester (Nasdaq: FORR) today opened the call for nominations for its 2025 Customer-Obsessed Enterprise Awards. Open to organizations headquartered in Asia...
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03.02.2025
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Forrester: European E-Commerce Sales to Surpass €565 Billion by 2029
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Forrester (Nasdaq: FORR) forecasts that e-commerce sales across the Europe-5 economies — France, Germany, Italy, Spain and the UK — will grow at a compound annual growth rate (CAGR) of 7.8% over the next five years, increasing from €389 billion in 2024 to €565 billion in 2029. Online sales will account for nearly 21% of all retail sales across the...
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28.01.2025
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Forrester Research To Broadcast Its 2024 Fourth-Quarter And Full-Year Earnings Conference Call
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Forrester Research, Inc. (Nasdaq: FORR) will broadcast its fourth-quarter and full-year earnings conference call at 4:30 p.m. ET on February 11, 2025.
The call will be available at Forrester.com. Investors who wish to hear the call should log on at least 15 minutes prior to the broadcast. Participants may pre-register for the call here.
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20.10.2025
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27.01.2025
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Forrester Opens Nominations For Its 2025 Customer Obsession Awards
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Forrester (Nasdaq: FORR) today opened the call for nominations for its 2025 Customer-Obsessed Enterprise Awards. Open to organizations headquartered in Asia Pacific, Europe, and North America with 1,000 or more employees, these awards recognize companies that prioritize customers in their leadership, strategy, and operations to drive successful bu...
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16.01.2025
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Forrester Introduces Brand Experience Index To Measure The Interconnectedness Between Brand And Customer Experience
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According to Forrester’s (Nasdaq: FORR) Brand And Customer Experience Together Power Growth research report, a strong brand experience (BX) and customer experience (CX) are crucial drivers to long-term revenue growth. Despite this, many companies continue to evaluate these two elements separately, missing the opportunity to unlock compounded reven...
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05.12.2024
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Forrester Unveils Key Enhancements To The Forrester Wave™, An Iconic Guide For Tech Buyers
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Forrester (Nasdaq: FORR) today announced key enhancements to the Forrester Wave™, a comprehensive guide for buyers evaluating technologies and services in the marketplace. Available to Forrester Decisions and Forrester Market Insights clients, the updates simplify the process of buyer selection through a new interactive experience that enables cli...
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04.12.2024
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Forrester: To Master B2B Buying Mayhem, Providers Must Prioritize Buyers’ Needs
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According to Forrester’s (Nasdaq: FORR) The State Of Business Buying, 2024 report, tight budgets, AI’s influence in buying and selling, negative buying experiences, and long purchase cycles are further complicating the B2B buying process and frustrating buyers and sellers alike. Currently, 86% of B2B purchases stall during the buying process and 8...
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05.11.2024
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Forrester Research Reports 2024 Third-Quarter Financial Results
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Forrester Research, Inc. (Nasdaq: FORR) today announced financial results for the third quarter ended September 30, 2024, with contract value (CV) at $315.2 million, down 5% compared with the prior year.
“We continue to make strong progress with our product migration, and we are on track to exceed our target of 80% of CV on the Forrester Decision...
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31.10.2024
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Forrester Announces Full Conference Agenda For B2B Summit North America 2025
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Forrester (Nasdaq: FORR) today announced the full conference agenda for B2B Summit North America, being held in Phoenix and digitally, March 31–April 3, 2025. Today, trends including changing generational buying behaviors, AI’s influence in buying and selling, waning trust, and preference toward self-guided interactions are forcing organizations t...
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23.10.2024
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Forrester's B2B Marketing & Sales Predictions 2025: More Than Half Of Large B2B Purchases Will Be Processed Through Digital Self-Serve Channels
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SINGAPORE, Oct. 23, 2024 /PRNewswire/ -- According to Forrester's (Nasdaq: FORR) 2025 B2B marketing and sales predictions, as Millennials and Gen Z buyers drive purchasing decisions, more than half of large B2B transactions (US$1 million or greater) will be processed through digital self-serve channels, including the vendor's website or marketpla...
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23.10.2024
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Forrester's Technology & Security Predictions 2025: Tech Leaders Will Triple The Adoption Of AIOps To Reduce Technical Debt
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SINGAPORE, Oct. 23, 2024 /PRNewswire/ -- According to Forrester's (Nasdaq: FORR) 2025 technology and security predictions, 75% of technology decision-makers will see their technical debt rise to a moderate or high level of severity by 2026. This will be due to the rapid development of AI solutions, which are adding complexity to IT landscapes....
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23.10.2024
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Forrester's B2C Marketing & Customer Experience Predictions 2025: Price Sensitivity Will Lead To A 25% Decline In Brand Loyalty
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SINGAPORE, Oct. 23, 2024 /PRNewswire/ -- According to Forrester's (Nasdaq: FORR) 2025 B2C marketing and customer experience (CX) predictions, rising prices will prompt brand loyalty to decline by 25% in 2025. But while brand loyalty falters, loyalty programs will gain in popularity as consumers look for brands that provide value and give them a r...
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22.10.2024
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Forrester Research To Broadcast Its 2024 Third-Quarter Earnings Conference Call
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Forrester Research, Inc. (Nasdaq: FORR) will broadcast its third-quarter earnings conference call at 4:30 p.m. ET on November 5, 2024.
The call will be available at Forrester.com. Investors who wish to hear the call should log on at least 15 minutes prior to the broadcast. Participants may pre-register for the call here.
Instructions are provide...
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© BusinessWire
22.10.2024
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Forrester’s Technology & Security Predictions 2025: Tech Leaders Will Triple The Adoption Of AIOps To Reduce Technical Debt
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According to Forrester’s (Nasdaq: FORR) 2025 technology and security predictions, 75% of technology decision-makers will see their technical debt rise to a moderate or high level of severity by 2026. This will be due to the rapid development of AI solutions, which are adding complexity to IT landscapes.
To stem the tsunami of technical debt, in 2...
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© BusinessWire
22.10.2024
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Forrester’s B2C Marketing & Customer Experience Predictions 2025: Price Sensitivity Will Lead To A 25% Decline In Brand Loyalty
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According to Forrester’s (Nasdaq: FORR) 2025 B2C marketing and customer experience (CX) predictions, rising prices will prompt brand loyalty to decline by 25% in 2025. But while brand loyalty falters, loyalty programs will gain in popularity as consumers look for brands that provide value and give them a reprieve from indiscriminate price shopping...
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© BusinessWire
22.10.2024
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Forrester’s B2B Marketing & Sales Predictions 2025: More Than Half Of Large B2B Purchases Will Be Processed Through Digital Self-Serve Channels
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According to Forrester’s (Nasdaq: FORR) 2025 B2B marketing and sales predictions, as Millennials and Gen Z buyers drive purchasing decisions, more than half of large B2B transactions (US$1 million or greater) will be processed through digital self-serve channels, including the vendor’s website or marketplace. As a result, providers will need to sh...
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© PR Newswire
14.10.2024
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Forrester To Honor Winners Of Its 2024 Technology Awards At Technology & Innovation Summit APAC
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Macquarie Banking and Financial Services and Contact Energy will be recognized for aligning their technology and business strategies to drive growth
SYDNEY, Oct. 14, 2024 /PRNewswire/ -- Forrester (Nasdaq: FORR) today announced that Macquarie Banking and Financial Services group (Macquarie BFS) and Contact Energy are the 2024 recipients of its Te...
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04.10.2024
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Forrester Announces Full Conference Agenda For Technology & Innovation Summit APAC 2024
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The event will equip technology, data, and security leaders with the latest research and insights to achieve a high-performance IT strategy that accelerates business outcomes
SYDNEY, Oct. 4, 2024 /PRNewswire/ -- Forrester (Nasdaq: FORR) today announced the full conference agenda for its Technology & Innovation Summit APAC 2024, set to take pl...
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01.10.2024
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Forrester Announces Full Conference Agenda For Security & Risk Summit 2024
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Forrester (Nasdaq: FORR) today announced the full conference agenda for Security & Risk Summit 2024, being held in Baltimore and digitally, December 9–11, 2024. In the next few years, AI will revolutionize every aspect of life, disrupt the tech ecosystem, upend knowledge work, and trigger a new wave of unconventional threats. As a result, secu...
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23.09.2024
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Forrester To Honour Recipients Of Its 2024 Technology Awards At Technology & Innovation Summit EMEA
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Forrester (Nasdaq: FORR) today announced that BNP Paribas Bank Polska S.A and Smart DCC are the 2024 winners of its Technology Strategy Impact Award for Europe Middle East and Africa (EMEA). Additionally, DRÄXLMAIER Group is the EMEA winner of Forrester’s Enterprise Architecture Award. These awards, which will be presented at Technology & Inno...
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© PR Newswire
12.09.2024
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Forrester: Mobile Banking Innovation Gap Widens In Australia Amidst Rising Customer Expectations
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Only two of the big four Australian banks, Westpac and CommBank, offer personalized features that proactively anticipate customer needs
SYDNEY, Sept. 12, 2024 /PRNewswire/ -- According to Forrester's (Nasdaq: FORR) Digital Experience Review™: Australian Mobile Banking Apps report, 75% of Australian online adult banking customers have used their m...
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10.09.2024
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Forrester Introduces New Forrester Decisions Service For Data, AI & Analytics Leaders
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According to Forrester’s (Nasdaq: FORR) 2025 artificial intelligence predictions, nearly a third of chief information officers at large enterprises will seek chief data officers as partners to fuel AI-powered business growth in the year ahead. Additionally, 40% of regulated companies will combine their data and AI governance programs to ensure tha...
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© BusinessWire
09.09.2024
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Forrester To Unveil Its 2025 Tech Leadership And Artificial Intelligence Predictions At Technology & Innovation Summit North America
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According to Forrester’s (Nasdaq: FORR) 2025 tech leadership and artificial intelligence predictions, which will be unveiled this week at Technology & Innovation Summit North America, enterprises will achieve longer-term success with AI when their data and AI strategy is in lockstep with their business strategy. For tech leaders, a key focus i...
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© BusinessWire
09.09.2024
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Forrester’s 2025 Budget Planning Guides: Leaders Across Functions, Industries, And Geographies Intend To Spend More In 2025
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According to Forrester’s (Nasdaq: FORR) 2025 Budget Planning Guides, leaders intend to spend more in 2025 after a year of restrained budget expectations. Despite high interest rates, tight labour markets, and the uncertainty of US elections, 91% of global tech decision-makers and 87% of global marketing decision-makers are planning for budget incr...
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© BusinessWire
03.09.2024
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Forrester To Recognise Return On Integration Honours And Programme Of The Year Winners At Its B2B Summit EMEA 2024
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Forrester (Nasdaq: FORR) will recognise Shell Fleet Solutions as the 2024 recipient of its B2B Return On Integration (ROI) Honours at B2B Summit EMEA, taking place October 7–9, 2024, in London. The organisation will be recognised for delivering impactful customer experiences (CX) and aligning its marketing and sales functions to drive company grow...
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© BusinessWire
03.09.2024
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Forrester Announces Full Conference Agenda For Technology & Innovation Summit EMEA 2024
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Forrester (Nasdaq: FORR) today announced the full conference agenda for Technology & Innovation Summit EMEA, held in London and digitally, October 9–11, 2024. While the potential of generative AI (genAI) to enhance efficiency and innovation is evident, tech leaders must strike the right balance, leveraging emerging technologies like automation...
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© PR Newswire
03.09.2024
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Forrester Announces 2024 B2B Return On Integration Honoree And Program Of The Year Award Winners For Asia Pacific
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Award recipients will be recognized at Forrester's B2B Summit APAC 2024 and share how they achieved cross-functional alignment to accelerate business growth
SINGAPORE, Sept. 3, 2024 /PRNewswire/ -- Forrester (Nasdaq: FORR) will recognize Fujitsu Asia Pacific as the recipient of its 2024 B2B Return On Integration (ROI) Honors winner at B2B Summit...
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© PR Newswire
20.08.2024
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Forrester's 2024 Singapore Customer Experience Index: Financial Services Brands Lack Competitive Differentiation
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HSBC attains top scores in the banking and investment management industries; Singlife top among auto and home insurers
SINGAPORE, Aug. 20, 2024 /PRNewswire/ -- According to Forrester's (Nasdaq: FORR) Singapore Customer Experience Index (CX Index™) annual study, conducted across the banking, investment, and home and auto insurance industries, the...
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© BusinessWire
19.08.2024
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Forrester Honors Recipients Of Its 2024 Technology Awards For North America
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Forrester (Nasdaq: FORR) today announced that First Student and Best Buy are the 2024 winners of its Technology Strategy Impact Award for North America and that Scotiabank is the North American winner of its Enterprise Architecture (EA) Award. These awards, which will be presented at Technology & Innovation Summit North America, recognize thes...
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